Marketing Manager Resume Sample

A well-written resume for a Marketing role that highlights your experience and expertise is a key step in catching the attention of hiring managers. When creating your resume, use keywords that are relevant to the job as well as results you have achieved in previous positions. Use this Marketing resume example to guide you as you create one for yourself.

Liberty Ryan



Kansas City, MO(555) 983-1239Liberty.Ryan@email.com

Professional Summary

A creative and driven Marketing professional with proven skills and a desire to grow and learn seeks an opportunity to utilize experience and extensive knowledge to increase company profitability and growth.

Skills

  • Expert knowledge of Microsoft Office products, including Word, Excel and Powerpoint

  • Advanced knowledge of social media platforms and Google AdWords

  • Advanced knowledge of digital marketing tools, including Hootsuite, MailChimp and Hubspot

  • Proficient knowledge of Balsamiq Wireframes software for UX web design

  • Excellent written and verbal communication, organizational and problem-solving skills

Work History

  • Develop promotional campaigns for new and current products, and create pre-season financial plans and ongoing forecasts.

  • Negotiate contracts with vendors, maintain a department-wide budget, and plan and manage markdown strategies to drive sales and meet company objectives.

  • Conduct weekly reports and lead monthly meetings with executives to compare sales, examine profit margins and explore new market opportunities.

  • Increase sales by 23%, primarily through organic traffic, while lowering the cost of paid traffic campaigns by 14%.

  • Managed PPC and social media advertising campaigns that increased profits by 35% across all product categories.

  • Spearheaded an initiative to update the outdated website and replace it with one that was mobile-optimized, creating a positive user experience.

  • Grew unique website visitors by 112% between 2008 and 2010 through a combination of paid advertising and on-site keyword optimization.

  • Increased organic traffic to the blog by an average of 15% per month, primarily by using the social media platforms.

  • Assisted the Marketing Manager in the creation of an international advertising campaign.

  • Increased our e-commerce client's email list size by 115% and increased the open rate by 43%.

  • Conducted keyword research for our copywriting team and SEO specialist to use when creating or optimizing on-site content for clients.

  • Boosted search-engine ranking for clients by creating SEO-optimized blog posts and implementing a link-building campaign.

  • Assisted the Marketing Manager in the creation of an international advertising campaign.

  • Increased our e-commerce client's email list size by 115% and increased the open rate by 43%.

  • Conducted keyword research for our copywriting team and SEO specialist to use when creating or optimizing on-site content for clients.

  • Boosted search-engine ranking for clients by creating SEO-optimized blog posts and implementing a link-building campaign.

Education

Additional Information

  • Languages: French

  • I actively maintain a blog with information about sailing that I monetize through product advertising.

  • I am on the Marketing and PR Committee for the annual March of Dimes Gala.